To provide an optimal member experience in a CrossFit gym with larger class sizes, coaches must possess several key skill sets. As an owner, part of your commitment should be to the ongoing development of your staff to develop these competencies. An incompetent staff can hurt the growth potential of CrossFit gyms by leading to …
The 6 Core Competencies a Coach Should Be Ranked On Read More »
In this video, I break down the old model of growing a gym, talk about Alex Hormozi’s new model from 2017, why that has changed, and what the “new new model” for growing and operating a gym. Times have changed since 2017, when Alex Hormozi rolled out his gym money math that made Gym Launch …
The New Gym Money Math For 2023 And Beyond: Part 1 of 2 Read More »
You can use your gym to get better returns that the stock market and real estate. With the right offer and the right marketing, you can bring your cost per lead down while bringing the strength of your offer up and make great profits. Gyms, when run well, with great marketing, and a strong offer …
A common question I get asked a lot by my clients is whether they should acquire a second location. It’s quite common for a gym that is doing well to be offered to buy out a struggling location. While opening a second location might be a dream for many gym owners, it often ends up …
As a CrossFit affiliate (or independent community) gym owner, you always have a lot going on. You’re running and engaging a healthy community, but one of your biggest tasks is attracting new members to your gym, otherwise known as marketing. For some parts of marketing – things like referral traffic from happy, current members, and …
Eric Wrona was tired and burnt out. Burnt out from spending so much time and energy on marketing and advertising efforts for his gym, CrossFit Templum in Texas, a gym he opened in 2009. “Just the whole ads process. I was burnt out and it was just too time-consuming,” said Wrona, adding that he also …
Owner of CrossFit Templum Triples Leads, Doubles Revenue with Big Little Gyms Read More »
Gym owners are busy people. Getting up at 5am, coaching members, social media posting, mopping the gym floor, handling billing, admin tasks, etc., etc… It is these things that bog down our time and keep us stuck. We all know, as business owners, our time should be spent working on the business but with all …
This Complete Facebook Ads Framework For More Gym Members Tutorial will show you how to use Facebook ads to increase the number of gym members you have at your gym business. This tutorial will cover everything from setting up your ad campaign to creating and optimizing your ads. Additionally, this tutorial will provide tips on …
Complete Facebook Ads For More Gym Members Tutorial 2022 Read More »
Part 1: Know your numbers There are a lot of numbers you can focus on, but there are two that matter most: 1. How much it cost you to acquire a new member?2. The value each client is worth to you over their lifetime. Too many gym owners focus on month-over-month client value when you should …
HOW TO EASILY MAKE $100,000 SALARY AS A GYM OWNER PART 1. Read More »
We’ve gotten this question a lot over the last couple of years with increasing frequency. A gym owner that follows fitness methodology that does similar workouts to CrossFit Affiliates gyms might wonder… should they pay to become a licensed CrossFit Affiliate gym? IN THE VIDEO ABOVE, HERE IS WHAT I COVER: 1. What does being …
To Become A CrossFit Affiliate or Not: Is It Worth It? Read More »
