In This Article We Are Going To Talk About How To Price Your Gyms Membership So You Make More Money And Grow Your Revenue Without Pricing Yourself Out The Market And Remaining Them Highest Value Gym In Town So you’ve made the decision to open a gym and start charging people for access to group …
How To Price Your Gym’s Membership (w/ Pricing Calculator) Read More »
I’m big on making sure you guys are prepared and thinking proactively. June and early summer is typically the second highest season for member churn (with the highest being the Holiday season). This is the time of year when gym owners start to see a rise in member churn. This can be frustrating for gym …
The spirit of grandfathering was introduced to CrossFit by its founder, Greg Glassman. He wanted gym owners to know that their rate would never go up in exchange for being a part of this new movement which he hoped would take over America’s fitness habits. This is my reaction to The Morning Chalkup’s article published …
Reaction: “Grandfathering Rates “Detrimental,” Say Business Mentors, Gym Owners” Read More »
Do your good Yelp reviews from happy members keep getting filtered? Meanwhile, they will allow the negative and fake reviews to stand.Most small business owners have worked very hard to get reviews only to have Yelp hide them or filter them. This is a problem because it steals your business’s shine, affects your local reputation, …
You have a business, but you want more revenue. You might be surprised to learn that there are only four ways to grow your gym’s revenue. There is no magical fifth way. And knowing these four ways will really help you make sense of which direction you want to take. 1) Increase the price of …
The cost of replacing a lost member with a new one can reach up to five times more than the cost of retaining them. For that reason, you have to turn your attention to member adoption and integration. One of the best ways to ensure your clients feel like they’re being over-delivered is to do …
Over-delivering To Your Gyms Members Increases Retention and Reduces Churn Read More »
I’ve found that most gyms don’t have a traffic problem. They have a lead generation problem. I used to think most gyms had a traffic problem so I used to spend a ton of time on things like ads and then we started to build funnels and sites, studying attribution, Google My Business profiles, and …
Fixing Your Gyms Traffic And Lead Generation Problem Read More »
Your business is like a mirror and it doesn’t matter how good you think your business is. There’s no escaping cause and effect. It’s constantly reflecting back to you what your deepest beliefs and intentions are. So if your intention is just to go out there and run some crazy marketing campaign and make a …
How To Run and Grow Your Gym Business With Integrity Read More »
Do you want to be successful or do you want to be popular? And I know that I would much rather have members and get them amazing results and only be known to the people who actually matter and focus on building things up around them. It’s all about making the shift. I made the …
The New Model vs The Old Model Of Running Your Group Fitness Gym Read More »
How New Gym Owner Lindsay Went From Uncertainty And No Systems To Profits and Predictability. Want to learn how he did it? Gym Owner Interview with Lindsay Screws with BLG Head of Customer Success Alexis McQuillen Here’s what we cover: 1. What happened when Lindsay acquired and took over this gym from previous ownership with …
