Will Hurst

GHR Podcast Ep. 023: Does It Make The Boat Go Faster?

[podcast src=”https://html5-player.libsyn.com/embed/episode/id/13235441/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/ed823f/” width=”100%” height=”90″ scrolling=”no” class=”podcast-class” frameborder=”0″ placement=”top” use_download_link=”use_download_link” download_link_text=”Download Episode” primary_content_url=”http://traffic.libsyn.com/biglittlegyms/GHR_Does_it_Make_the_Boat_Go_Faster.m4a” theme=”custom” custom_color=”ed823f” libsyn_item_id=”13235441″ /] Does it make the boat go faster? This is the question every gym owner should ask themselves everyday to ensure you aren’t just burning through your time doing things that don’t increase performance. Most people think they’re hustling and

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GHR 022: The 5 Levels of Market Sophisitication

[podcast src=”https://html5-player.libsyn.com/embed/episode/id/13093523/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/ed823f/” width=”100%” height=”90″ scrolling=”no” class=”podcast-class” frameborder=”0″ placement=”top” use_download_link=”use_download_link” download_link_text=”Download Episode” primary_content_url=”http://traffic.libsyn.com/biglittlegyms/GHR_5_Levels.m4a” theme=”custom” custom_color=”ed823f” libsyn_item_id=”13093523″ /]It’s not your competition, although that is part of it. It’s not the return you make in your paid campaigns or the time you put in on “content”.   It’s not the “funnel” or the ads.   It’s this. (especially

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Crowded Market? Separate Your Gym: The 5 Most Common Types of Positioning for Gyms

Your income flows in direct proportion to the types of problems you solve. If you articulate the problem well, people will assume you know how to solve it and they will PAY you for it. The problem of not having a gym membership is not a valuable one. Which is why planet fitness makes millions

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